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Unacademy’s offline centers should not be linked to edtech failing: CEO Gaurav Munjala

Unacademy’s offline centers should not be linked to edtech failing: CEO Gaurav Munjala

As edtech companies lay off around 2,000 employees and unicorns open offline centres, Unacademy CEO Gaurav Munjal has said that “opening of some centers should not be linked to edtech failing – correlation is not causation”.

“There are 100+ tests that learners write from JEE and NEET to UPSC to USMLE. When learners are young, they prefer a hybrid approach rather than a pure offline one. When learners are relatively older they prefer pure online,” he added in a Twitter thread.

Munjal said that Unacademy’s PrepLadder has more than 20 per cent market share in NEET PG and not a single learner wants to go offline. However, things are different in JEE and NEET, where the learners want to go out and the parents also want them to go out.

“Neet requires more discipline unlike PG learners, where self-learning intent is very high,” he said. The CEO of Unacademy said that edtech is here to stay and he is more bullish on it than ever before.

Transfer by other edtech firms

Major players like Byju’s, Unacademy and Physicswala have forayed into offline or hybrid learning models. Even upskilling start-ups such as Emerticus Learning, Stoa School and Sklar have incorporated offline elements into their curriculum structures.

Sklar has partnered with co-living start-ups to offer customized living spaces (sklearnverse) to its learners but classes continue to take place online. Stoa School has begun experimenting with city-wide meetups and three-day residency programs, but its main mode of instruction is still online.

Published on

24 June 2022

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Unacademy’s offline centers should not be linked to edtech failing: CEO Gaurav Munjala

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